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CAM News & Updates
President's Message

camengnancy-may262020.pngI don’t know about you, but when I was selling moving services for our company, I got so frustrated when customers told me that they’d chosen our “competition” – a mover off Kijiji - because our price was too high.  Two or three weeks later, when they’d call me back to tell me what a disaster their move was and that they should’ve gone with me, I tried very hard not to be smug and say “I told you so.”  Empathizing with the customer in that situation isn’t very easy to do.

Fast forward a decade … lowballing quotes hasn’t lessened.  In fact, with the surge of “internet movers,” it’s getting even harder to win those selling attempts.  There’s no question that CAM members provide superior quality moves, which are ensured to be safe and traceable.  But for some reason, consumers are so focussed on getting everything for the cheapest price possible, that they are blind to the consequences of that decision.  They just don’t understand how complex their move is, and all of the things that could go astray (and won’t be dealt with) by choosing the wrong company.  I often have said that if you’re only going for price, you might as well stand at the top of the stairs with all of your quotes printed out, and throw them down the steps at the same time.  The one that lands closest to you is the one you should pick (because it’s the lightest and therefore has no substance.)

Not being a natural salesperson (I’m way better at the coordinating side of the sale), I relied a lot on the relationship I built with the customer when I was in their home doing their estimate.  I really hoped they liked me and, by building trust, that would be good enough to get the sale.  Sometimes it worked, and sometimes it didn’t.  I really could have used Randy Hnatko’s workshop on How to Sell Value vs Price, which CAM is hosting next week on March 18th.  If I had learned some practical tips and info that would help counterbalance these lowballing no-name companies, I could have won so many more quoting competitions. 

I hope your sales colleagues consider joining us on the 18th.  It’s free!



cameng-march92021-2b.pngFiremen Movers is currently in a 22,000 square foot, stand-alone, Storage and Office Facility in Etobicoke, Ontario.  Their lease is up at the end of June 2021 and they have an option to resign for another 5 years or longer.   They are considering two options:  share the space they have with an interested party or find someone willing to share their space with them. 

To get more information, visit CAM’s Classifieds webpage

Upcoming CAM Events!

Our webinars are a hit!  Here’s what participants are saying:

“Very informative, great industry talking points.”

“Interesting perspectives and information presented.”

“Speaker had some great information and was engaging.”

“Good positive energy and reminders.”

“Great content and guest speaker that is very relevant in our current and challenging times.”

Detailed information is below, but do you have these webinars on your calendar yet?

March 11
1:00 pm ET


As if the Pandemic weren’t enough – Managing your online reputation in a time of crisis


March 16 1:00 pm ET

Introduction to video surveys Sold out

March 18
1:00 pm ET


How to sell Value vs Price


March 30
1:00 pm ET

Introduction to video surveys


April 8
1:00 pm ET

How do you build trust? Free!

April 13
1:00 pm ET

Introduction to video surveys


April 22
1:00 pm ET

CAM & BBB’s tips to guide you through peak season (and prepare for May Is Moving Month) Free!
All sessions require registration.  Please contact to get the webinar link!

Staying Productive 

Why you should resist the urge to multitask during Zoom meetings

We’ve all heard that multitasking is bad and switching between activities makes it harder to complete them. But let’s be honest—many of us multitask during Zoom meetings, especially as we enter a year of working remotely and our Zoom fatigue has worsened. But checking email or making a grocery list can have a negative ripple effect you may not realize, says Dave Crenshaw, author of The Myth of Multitasking: How “Doing It All” Gets Nothing Done. You can read more of what he has to say and get some great advice on how to run, or attend, a Zoom meeting.




Sudbury police warn of moving company scams

CAM was able to help the Sudbury Police to understand the complexity (and the enormity) of moving fraud, and what to look for in a good mover.   There was a flurry of media around Sudbury’s recent fraudulent activity.  Here’s an article from the Sudbury Star on the scam.


New CAM Consumer Resource Available

CAM has put together a new CAM Helps Tip Sheet for your consumers on Moving with Pets.  This is our 15th consumer tip sheet, with more coming shortly in time for the Spring moving season.  If you don’t have your own consumer info sheets, why not check out ours?  They’re there for you to use too – we can even co-brand with your company logo if you’d like.


NFP: $5K Sweepstakes

cameng-march92021-5b.pngNFP Canada (Formerly McLean Hallmark) is proud to partner with CAM to offer discounted home and auto insurance rates for employees of all CAM members.  Please let your employees know that they are eligible for this discount program.  Any employee that receives a quote between now and March 31st is automatically entered for a chance to win $5000 through a promotion with Economical Insurance.  Please call 1-877-337-9203 or email for a no-obligation quote.




3 months to go – Are you ready? 
Enforcement of Canada’s ELD mandate to be phased in over a year

Transport Canada has reaffirmed its commitment to a June 12 rollout of Canada’s electronic logging device (ELD) mandate, but with a “progressive enforcement period” lasting 12 months.  CAM urges you to make sure you are compliant and a contributor to Canada’s road safety!

Read the government’s announcement here

Read Today’s Trucking article here

Online Guide to transitioning to ELDs



Stay up to Date!

We encourage you to check our COVID-19 section regularly on our website, as Nancy is still monitoring the various government briefings every day and that’s where we’re posting breaking news.

Be smart. Be vigilant. Be safe.

CEWS and CERS extended until June 5

On March 3, 2021, Prime Minister Justin Trudeau announced that the government will extend the Canada Emergency Wage Subsidy and the Canada Emergency Rent Subsidy until June of this year as the country grapples with the COVID-19 pandemic.


Vaccination Rollout plans beginning to be announced

Provincial vaccination rollout plans are now being announced across the country.  As each area has different protocols, we are providing links for each province's vaccine websites.  Please click on our COVID-19 Vaccine page to learn more.  We will also be posting when essential workers – moving companies specifically – can be vaccinated.  We're still a way off for that though.

Provincial Restrictions and updated information

Do you find yourself trying to figure out what’s happening in a province that you have to make a delivery in?  With COVID on the rise, things are changing rapidly once again.  In order to help, we now have all of the provinces and territories listed with the links to that information on the main page of our COVID-19 news section.



Supply Chain Issues Impacting the International Moving Industry

There is currently a shipping and supply chain crisis directly affecting every facet of international commerce; its impact is far-reaching enough to touch the lives of consumers and businesses around the world.  Simple solutions are not available in our interconnected global economy.  While significant industry efforts are underway to highlight the issues and draw attention to them, the international moving industry and its customers struggle to be heard by government regulators.  

The International Association of Movers has published a White Paper on the subject that will be circulated to governmental regulatory bodies, industry stakeholders and customers.  To view the paper and to find out more information click here.



Optimize Your Driving Workspace

Set your employees up for driving success by ensuring they have a properly set-up vehicle.  This applies whether employees drive for many hours every workday, or only occasionally for quick trips.  The tool kit from the Justice Institute of British Columbia and Work Safe BC  explains easy steps everyone should apply whenever they drive.

Applying these practices will:

  • Improve how well they can see and interact with their driving environment
  • Make it easier to drive and maintain vehicle control
  • Relieve driving stress and fatigue
  • Reduce the risk of developing musculoskeletal injuries (MSIs) such as lower back pain and carpal tunnel syndrome
  • Reduce the risk of injury if they are involved in a crash

For more on making those drivers comfortable, click here.



Congratulations to our latest course graduates!  Vanessa Riske of Bekins Moving & Storage Kelowna, Jasmine Livermore and Bianca Hannigan of Capital Movers & Storage and Daniel Benson of Sweenie Moving Ltd. have all obtained their Canadian Professional Mover designation.  Well done!  



Canadian Professional Mover Course

Do you (and your coworkers) have your Canadian Professional Mover designation yet?  Now that things have slowed down for a little bit, it’s a great time to take the CPM course.  You can go through the course at your pace and retake modules.  A recent graduate, CAM President Nancy Irvine, booked off a week from work and ended up getting hers done in about three days.  Did we mention it’s free with your CAM membership? 

Here's what one of our graduates had to say... I just wanted to take a minute to let you know that I recently completed the Canadian Professional Movers Course and “wow, what a great course!”  I have been in the moving industry as a Relocation Consultant for over 20 years now - not only is the course a great refresher, I also learned some new and valuable information.  I highly recommend this course to everyone in the moving industry - consultants, management and operations.  Kudos to the Canadian Association of Movers! (L. C., January 2019)

Learn more

Product Spotlight



Snowbirds Auto Connection Ltd.

Snowbirds Auto Connection is a family-owned and operated vehicle transport company providing reliable, door-to-door, damage-free transportation across Canada and the U.S. SAC offers a variety of services including coast-to-coast transportation, cross-border relocation and vehicle storage.

Learn More



CAM Essentials Training - Introduction to Video Surveys

When: Tues. March 30, 2021, 1:00 pm (ET)
Tues. April 13, 2021, 1:00 pm (ET)
Presenter: Gerrard Halsey, Gerrard Halsey Video Surveys Ltd.
Cost: $75 (seating is limited)

CAM’s Essentials Training session is an Introduction to Video Surveys. This 2.5-hour long online course, through Microsoft Teams, is run by British Association of Removers (BAR) instructor Gerrard Halsey, who has been training and consulting in video surveying since 2016.

*This is an ideal session for anyone considering, or is new to, video surveying, or for your staff who could pick up some handy tricks & tips.

The course content includes benefits of using video surveying technology; what makes a great video surveyor; choosing a technology service-provider; selling the video survey at initial consumer call; appointment setting and confirmation letter; setting a professional environment; the video survey – component walkthrough; preparing the survey results; practical demonstration.

If you, or someone on your staff, are interested in this course, please let CAM know.


CAM Webinar 2103 – As if the Pandemic Weren’t Enough – Managing Your Online Reputation in a Time of Crisis


When: Thurs. March 11, 2021, 1:00 pm (ET)

Presenter: Megann Willson, Panoptika

Cost: Free
Sponsored by: camevents-3a-jan262021.jpg

Back by popular demand!

During the pandemic, online shopping and the selection of services have increased exponentially. Guess what? So have negative online reviews. Good online reputation management is not only about reacting well to what people say about you, your brand, or your products and services, but also about whether to react at all and, if so, when. Timing is critical, and big companies have whole teams, sentiment analysis software, or even reputation management firms to take care of all this on their behalf. But for a small-to-medium-sized business, this work usually falls to you and your team. On top of that, because of COVID, your team is working out there somewhere, in their own home, not in an office setting where gentle guidance can get them back on track if emotions start running high and things are threatening to come off the rails. This session will help wade through the complicated and frustrating world of online reputation management.

* This is ideal for anyone who deals with complaints (which is everybody) or oversees your website and social media pages.

Please contact CAM to register.


CAM Webinar 2104 – How to Sell Value vs. Price


When: Thurs. March 18, 2021, 1:00 pm (ET)

Presenter: Randy Hnatko, Trainwest Online Academy 

Cost: Free

Sponsored by: camevents-4a-jan262021.jpg

Have these issues been frustrating?

  • Price is constantly the key factor in getting and keeping the business.
  • Your margins continue to shrink.
  • Your sales cycle gets longer and you’re unsure why.
  • Customers and prospects use your proposals to negotiate better deals with your competition.
  • Educating prospects who never buy from you.

If you want to be part of a fun, highly interactive workshop that has you walking away with tools and information you can apply for immediate results, then this workshop is for you!

Please contact CAM to register.

CAM Webinar 2105 – How do you build trust?

When: Thurs. April 8, 2021, 1:00 pm (ET)

Presenter: Sandra Crozier-McKee

Cost: Free

Sponsored by:camsponsorshipopplogo-feb92021.jpg

Finding a trusted and reliable mover is the key phrase CAM uses in social media to encourage consumers to contact us to find you.  After your initial meeting with your new customer, do they trust you?

Business leaders recognize the significance of emotional intelligence as a valuable tool to their success.   No one expects you to be a psychologist, but sitting in on this one-hour session will help improve your ability to understand and manage your own emotions, by adjusting them to complement those of your teams, prospects, and clients during the stressful time of moving. The results?  An increased bond of trust and an improved relationship with your client at a time when they need you most. 

Check out this mini Sandler Institute session about how to build trust with your customers. This session is ideal for sales staff. Please contact CAM to register.

CAM Webinar 2106 – Tips to guide you through peak season

When: Thurs. April 22, 2021, 1:00 pm (ET)

Presenter: BBB and CAM

Cost: Free
Sponsored by:camsponsorshipopplogo-feb92021.jpg

To kick off our 4th annual May is Moving Month campaign, the BBB and CAM are going to host a session to discuss some of the common issues and complaints that we both hear about in the run of the season.  We want to help you protect yourself and continue to raise the bar for professional movers.  We’ll have more information as we get closer to the date, but for now, mark your calendar and get signed up!

* This session is ideal for sales staff, coordinators and operations folks, or anyone else who deals with a move before move day.

Please contact CAM to register.

CAM Golf Tournament


CAM Conference

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Canadian Association of Movers (CAM)

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